This past summer YB World Taekwondo Academy LLC and the Stamford Kumon franchise decided to augment their programs by combining their mental and physical disciplines together. They came to Kiovic looking for a long term investment that can be applied to all seasons in the future years. We researched their budget and marketing costs which resulted in the Active Kids Business Film and Website.
Creative: Parents are always choosing over different summer programs that will best fit their child’s need and schedule all the while satisfying the child’s academic curiosity with physical talent. Therefore Kiovic used the direction of humor to appeal to both the student’s and child’s perspective of after school programs.
Marketing: Both establishments had internet followings that were mostly from Facebook. We chose this avenue for our Business Film and the results could not have been better.